Comparison of Sites Like Bookee
The Bookee casino UK position — though Bookee was a sportsbook, not a casino — is definitive: the brand is permanently closed. The UKGC suspended EveryMatrix Software Limited's B2C operating licence in September 2019 after a compliance assessment raised concerns about how the company handled customer interactions relating to problem gambling. The Bookee casino sister casinos — Jetbull, PWRbet, Fantasino, PlayFrank, SportingIndex.com, WestCasino.com, Dragonara Online, MrWin, and CasinoMulti — were all knocked offline simultaneously. Independent coverage from bookmakers.bet (January 2026) states that EveryMatrix "has had its UKGC international gaming license suspended since 2019 and had to stop operations with multiple UK bookmakers." The B2B software licence remains active, but the B2C licence that allowed EveryMatrix to operate consumer-facing brands like Bookee has not been reinstated. For UK readers seeking UKGC-licensed sportsbook alternatives, the 32Red sister sites guide covers a Kindred Group operator with UKGC + Gibraltar dual licensing.
| Brand | Our Rating | Welcome Bonus | Payout Speed | Top Feature |
|---|---|---|---|---|
| Bookee (closed — licence suspended 2019) | N/A (permanently closed) | Historically: free bet offers for new users | N/A | Closed. Mobile-only swipe-to-bet; EveryMatrix B2C licence suspended |
| 32Red (alternative, UKGC) | 8/10 | Varies by promotional cycle | 1–3 business days (e-wallets) | UKGC + Gibraltar; Kindred Group; sportsbook + casino; 20+ year record |
| Dream Jackpot (alternative, UKGC) | 6.5/10 | Varies by promotional cycle | 1–5 business days | UKGC licence; casino-focused; slot-rich; progressive jackpots |
| JokaBet (alternative, UKGC) | 6.5/10 | Varies by promotional cycle | 1–5 business days | UKGC licence; casino + sportsbook; broad game selection |
Every UKGC-listed alternative participates in GamStop, offers ADR dispute resolution, and segregates player funds.
32Red – Best Bookee Alternative for Sports and Casino

32Red operates under the Kindred Group with UKGC and Gibraltar dual licensing, offering a combined sportsbook and casino experience that parallels the sports-betting focus Bookee originally offered — but with a 20-plus year operational history. The 32Red sister sites share the Kindred Group infrastructure. As a Bookee alternative for former users who want sports betting under full UK regulation, 32Red provides the deepest-established option. Any Bookee casino review comparing available alternatives would identify 32Red as the strongest Bookee sister site replacement for sports bettors. Among the Bookee sister sites that existed under EveryMatrix, none offered the regulatory depth that 32Red provides. The game library spans 1,000-plus verified titles alongside a comprehensive sportsbook covering football, horse racing, tennis, and in-play markets.
32Red Review
| Metric | The 32Red Experience |
|---|---|
| Site Identity | Premium UKGC + Gibraltar casino and sportsbook; Kindred Group; est. 2002 |
| Standout Mechanic | 20+ year track record; eCOGRA certified; sportsbook + casino + live |
| Game Edge | Microgaming, NetEnt, Evolution, Red Tiger, Pragmatic Play |
| Payout Speed | 1–3 business days (e-wallets); 3–5 business days (debit cards) |
| The Trade-Off | No mobile-only app innovation like Bookee offered; traditional desktop-first |
| Best For | Former Bookee users who want sports + casino under proven UKGC regulation |
Dream Jackpot – Best Bookee Casino Sister Site Alternative for Slots

Dream Jackpot operates under a UKGC licence and targets players who want progressive jackpot slot experiences. The Dream Jackpot sister sites share the same UKGC-licensed infrastructure. Bookee was sports-only — Dream Jackpot fills the casino gap for former Bookee users who now want slot play under UK regulation. For readers comparing Bookee similar sites that include casino content, Dream Jackpot provides a UKGC-regulated slot experience. The Dream Jackpot sister sites guide covers the wider network. The Zeus Bingo sister sites guide covers a different UKGC operator for bingo-first readers.
Dream Jackpot Review
| Metric | The Dream Jackpot Experience |
|---|---|
| Site Identity | UKGC-licensed slot and jackpot casino; progressive jackpots; established |
| Standout Mechanic | Progressive jackpot focus; rich slot library; UKGC regulated |
| Game Edge | NetEnt, Microgaming, Pragmatic Play, Blueprint, Evolution |
| Payout Speed | 1–5 business days |
| The Trade-Off | Casino-only (no sportsbook like Bookee); template platform design |
| Best For | Former Bookee users who want to explore UKGC-regulated slot play |
JokaBet – Sites Like Bookee with Combined Sports and Casino

JokaBet offers both a sportsbook and casino under a UKGC licence, combining the sports-betting access Bookee provided with a casino section Bookee never offered. The JokaBet sister sites share the same UKGC-licensed infrastructure. For readers searching for sites like Bookee that provide both sports and casino under one account, JokaBet addresses both needs. The JokaBet sister sites guide covers the wider network. The Casino 2020 sister sites guide covers a different UKGC operator for readers exploring established casino alternatives.
JokaBet Review
| Metric | The JokaBet Experience |
|---|---|
| Site Identity | UKGC-licensed sportsbook + casino; combined offering; established |
| Standout Mechanic | Sports + casino under one account; broad market coverage |
| Game Edge | Multi-provider catalogue; sportsbook + slots + live casino |
| Payout Speed | 1–5 business days |
| The Trade-Off | No innovative mobile-only interface like Bookee; traditional design |
| Best For | Former Bookee users who want sports betting with added casino content |
How We Tested These Alternatives
This Bookee review assessed the brand through SBC News (September 2019 — confirming the UKGC suspension of EveryMatrix's B2C licence, naming Bookee among the affected brands), Flushdraw.net (detailed suspension coverage including EveryMatrix's response and the affected site list), bookmakers.bet (January 2026 — confirming the suspension has not been reinstated for B2C operations), EveryMatrix.com (official press releases confirming the Bookee migration to the EveryMatrix platform in 2018), Gaming Intelligence (August 2018 — migration details from FSB Tech to EveryMatrix), scams.info (pre-suspension review confirming UKGC licence, IBAS, segregated funds, GamStop participation), and sistersite.co.uk (confirming "BOOKEE IS CLOSED" and listing the EveryMatrix sister sites). Every Bookee casino review must note that the closure resulted from a UKGC licence suspension — not a voluntary commercial decision — which is materially different from brands that closed by choice. The research for Bookee sister sites confirmed that every EveryMatrix B2C brand was affected simultaneously and none has been reinstated.
Bookee vs Sister Sites: Key Differences
The Bookee sister companies portfolio under EveryMatrix Software Limited comprised eight-plus brands: Jetbull, PWRbet, Fantasino, PlayFrank, SportingIndex.com, WestCasino.com, Dragonara Online, MrWin, and CasinoMulti. The sister sites of Bookee were all knocked offline simultaneously in September 2019 when the UKGC suspended EveryMatrix's B2C operating licence for social responsibility failures — specifically, concerns about how the company managed customer interactions relating to problem gambling.
The sister sites of Bookee share the same regulatory status: the B2C licence that covered all consumer-facing EveryMatrix brands has not been reinstated. EveryMatrix's B2B licence (manufacturing and supplying gambling software) remains active, meaning the company continues to provide technology to third-party operators — but it cannot operate its own consumer-facing UK brands. The BuckandButler sister sites guide covers another brand from the same EveryMatrix era for readers researching the broader network history.
Bookee was unique within the EveryMatrix portfolio: it was the only mobile-only, sportsbook-only brand using a swipe-to-bet interface inspired by dating apps. Founded by Adam Kalmanson (ex-William Hill) and Adam Wilson (ex-888), Bookee aimed to create a "personalised and social platform for the recreational gambler." The concept was genuinely innovative — EveryMatrix CEO Ebbe Groes described it as "something genuinely mobile, user friendly and feature-rich, which is quite rare in this industry." Players researching Bookee sister sites will not find any active brand that replicates this swipe-to-bet concept under UKGC regulation.
New EveryMatrix Brands in 2026
No new EveryMatrix B2C brands have launched in the UK since the 2019 suspension. The Bookee sister sites and all other EveryMatrix consumer-facing UK brands remain permanently closed. The EveryMatrix casinos and sportsbooks that operated under the B2C licence remain closed. EveryMatrix continues to operate as a B2B software and platform provider, powering third-party operators in multiple jurisdictions — but these are not EveryMatrix sister sites in the consumer-facing sense. The company's response to the suspension included partnering with KYC compliance startup BeBettor to strengthen responsible gambling processes, but the B2C licence reinstatement has not been confirmed.
Payment Methods at Bookee (Historical)
| Payment Method | Min Deposit | Max Deposit | Withdrawal Time | Fees |
|---|---|---|---|---|
| Visa / Mastercard (historical) | Not documented | Not documented | Not independently documented | Not documented |
| Apple Pay (historical) | Not documented | Not documented | Not independently documented | Not documented |
Bookee's payment details were not comprehensively documented by independent reviewers before the 2019 closure. The platform was mobile-only and processed transactions through the EveryMatrix MoneyMatrix payment system. Scams.info confirmed that player funds were held in segregated accounts during the operational period.
Game Providers at Bookee (Historical)
| Site | Top 5 Providers | Approx. Game Count | Live Dealer Available |
|---|---|---|---|
| Bookee (closed) | EveryMatrix OddsMatrix sportsbook only (no casino games) | Sports markets only; no slots or table games | No |
| 32Red | Microgaming, NetEnt, Evolution, Red Tiger, Pragmatic Play | 1,000+ | Yes (Evolution) |
| Dream Jackpot | NetEnt, Microgaming, Pragmatic Play, Blueprint, Evolution | 500+ | Yes (Evolution) |
| JokaBet | Multi-provider catalogue; sportsbook + casino | Casino + sports markets | Yes |
Bookee was a sportsbook-only platform — it did not offer casino games, slots, table games, or live dealer. The EveryMatrix OddsMatrix engine powered the sports betting markets, covering football, horse racing, tennis, and other major sports with in-play and pre-match options.
Safety, Licensing and Regulation
This is the most critical section of any Bookee casino review. EveryMatrix Software Limited held UKGC B2C operating licence covering remote betting and remote casino operations. In September 2019, the UKGC suspended this licence following a compliance assessment that raised concerns about how EveryMatrix managed customer interactions — specifically relating to social responsibility obligations around problem gambling. SBC News reported: "The Commission has determined to suspend the above operating licence insofar as it pertains to the operator's ability to offer remote facilities for real event betting other than pool betting or betting on virtual events, and to operate a remote casino."
| Site | Licence Body | Licence No. | Responsible Gambling Tools | RNG Testing |
|---|---|---|---|---|
| Bookee (closed) | UKGC (B2C suspended Sept 2019) | EveryMatrix B2C licence (suspended) | GamStop (when active); IBAS; segregated funds | N/A (sportsbook only) |
| 32Red | UKGC + Gibraltar | Kindred Group UKGC licence | GamStop, deposit/loss/session limits, ADR | eCOGRA certified |
| Dream Jackpot | UKGC | UKGC licence | GamStop, deposit/loss/session limits, ADR | Independently audited |
| JokaBet | UKGC | UKGC licence | GamStop, deposit/loss/session limits, ADR | Independently audited |
The B2C licence suspension remains in effect for consumer-facing operations as of June 2026 per bookmakers.bet. EveryMatrix's B2B licence (software manufacturing and supply) was not affected and remains active.
Common Complaints and Issues
Bookee closed in 2019, so current player complaints are not applicable. Before the suspension, scams.info assessed the brand positively — noting the UKGC licence, IBAS affiliation, segregated funds, App Store listing, and EveryMatrix corporate backing. The platform's distinctive swipe-to-bet interface received praise for its simplicity and mobile-first innovation. The closure was a regulatory consequence, not driven by player complaints about the brand itself — the UKGC's concerns were about EveryMatrix's company-wide customer interaction processes, not Bookee specifically.
What Users Say: Bookee Reviews
| Source | What Players Praised | What Players Criticised |
|---|---|---|
| Scams.info (pre-suspension) | UKGC licence; IBAS; segregated funds; App Store quality; EveryMatrix backing | FAQ pages vague; sports-only (no casino); limited market depth |
| Sistersite.co.uk | Innovative swipe-to-bet concept; mobile-first design; legitimate operator | "BOOKEE IS CLOSED"; EveryMatrix B2C licence suspended |
| Bookmakers.bet (Jan 2026) | EveryMatrix still holds B2B licence; KYC improvements made post-suspension | B2C licence not reinstated; UK B2C operations remain offline since 2019 |
Bonus and Wagering at Bookee Sister Sites
The Bookee sister sites no deposit bonus is no longer available — all EveryMatrix B2C brands are closed. Bookee historically offered free bet promotions for new users rather than traditional deposit-match bonuses. The exact terms were not comprehensively documented by independent reviewers before the closure.
How to Choose the Right Alternative
Choosing among sites like Bookee for UK players is straightforward: use a UKGC-licensed operator with an active B2C licence. Because no Bookee sister sites remain operational, every recommendation crosses operator boundaries — which is the correct outcome given the regulatory history. 32Red provides the closest match to Bookee's sports-betting focus with added casino content under Kindred Group's proven UKGC + Gibraltar dual licensing. Dream Jackpot provides a casino-first alternative for former Bookee users who want to explore slot play. JokaBet provides a combined sportsbook and casino for readers who want both under one account.
Which Bookee Sister Site Is Best?
There is no best Bookee sister site that we can recommend — all EveryMatrix B2C brands (Jetbull, PWRbet, Fantasino, PlayFrank, SportingIndex, WestCasino, Dragonara Online, MrWin, CasinoMulti) are closed following the September 2019 UKGC licence suspension.
The best Bookee alternative for UK players is 32Red Casino (UKGC + Gibraltar, Kindred Group, eCOGRA certified, operational since 2002) — it matches Bookee's sports-betting coverage with 20 years of proven regulatory compliance. Outside the profiled alternatives, Tombola (UKGC 38613, Flutter-owned) offers proprietary games and instant PayPal withdrawals under full UK regulation. Complete your KYC verification immediately after registration at whichever platform you choose — this is the single most effective way to reduce withdrawal friction.
If you or someone you know is affected by problem gambling, support is available through GamCare (freephone helpline: 0808 8020 133), GambleAware, and GamStop for self-exclusion registration at UKGC-licensed operators.
